BALANCE THE MIX

CREATIVE DIRECTOR | COPYWRITER

Balance the Mix is a 501(c)(3) nonprofit remixing the music industry for fairness and inclusion. As the Creative Director, I worked with their team to develop and shape brand pillars and values. As a senior copywriter, I crafted key messaging for the brand launch along with web and social copy.. I also worked hand in hand with designers to develop their brand identity, web design and user journey.

https://www.instagram.com/p/DG3UgDETwRr/

https://www.instagram.com/reel/DHOFVWhIGbv/

Agency: Hey Honey

Videographer: